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Course Description

How high can I take my private practice? Productivity is at a maximum and reimbursement is steadily shrinking. Many practice owners are seeking ways to increase the number of referrals, increase market share by offering new services, work with physician owned practices, and make sure that they retain their best employees. Every private practice owner and office manager will benefit from this course that will offer strategies and business plans for PT, OT, and SLP owned private practices. This course will address ancillary services, marketing, referrals, reimbursement, and practice growth issues. Alan Tyson will give business owners his detailed successful game plan for a growing Rehab Private Practice including the financial impact of referrals, retention, and ancillary services. Each participant will learn approaches to be able to develop a personalized plan before leaving this seminar. NOTE: The CEU portion of the seminar ends at 3:15pm. Each participant will be welcome to attend a detailed business model lecture on the specifics of structuring neutraceuticals as an ancillary service. (3:15pm-5:00pm)

Course Objectives

Upon successful completion of this course, participants will be able to:

  • Hiring Superstars – How to accelerate your growth by using great talent at every level
  • The 6 Musts of Marketing for a Private Practice
  • Marketing to Physicians - Branding
  • Learn 5 techniques to keep Your Current Referrals Fiercely Loyal
  • Create 3 methods to establish a Constant, Loyal, Referral Base
  • Day by day tactics to big referrals
  • Increase revenue through ancillary services
  • 5 markets of the Wellness Industry that add revenue and referrals to your practice
  • How to maximize your productivity and help your staff do the same
  • Setting goals, measuring effectiveness, and activating your master plan

Alan Tyson

PT, SCS, ATC-L, CSCS

Alan Tyson, PT, SCS, ATC-L, CSCS is Vice President of Sports Performance and Rehabilitation for Epicenter Sports Performance at OrthoCarolina in Charlotte, NC. He is co-owner of CHASE Wellness, Inc and member of the private practice section of the APTA. He is a physical therapist board certified as a sports clinical specialist. He is a certified athletic trainer as well as a certified strength and conditioning specialist. He has worked two years with the Charlotte Knights (AAA affiliate for the Chicago White Sox) and continues to serve as a consultant to the team. Alan is also a consultant with the Carolina Panthers and Charlotte Eagles. Alan is the co-developer of Jumpmetrics, a jump training and performance program for female athletes.

60 Minutes
Marketing to Physicians – 7 keys to brand yourself and your practice to referring physicians
60 Minutes
Designing and Adding Wellness into Your Practice – 5 markets you need to be in
15 Minutes
Break
45 Minutes
Hiring Superstars – How to hire, promote, and retain people
60 Minutes
Wellness Products – The new age of neutraceuticals and how they add value and profits to your practice
60 Minutes
Lunch (on your own)
30 Minutes
Adding sports performance or gym-type memberships to your practice – How do successful gyms make money?
60 Minutes
Coding update, employee incentive programs, the importance of the internet for your patients and marketing efforts
45 Minutes
Developing a plan – what to do on Monday, the first week, the first month to start generating more revenues.
15 Minutes
Adjourn
90 Minutes
Specific business plan for introducing neutraceuticals to your practice.

Delivery VIA:

  • Live By Request - This course is available to come to you! Contact us to see how easy that can be. mail@ciaoseminars.com

Contact hours pre-approved for:

  • CIAO is an ASHA Approved Provider #AAWA (SLP)
  • CIAO is an AOTA Approved Provider #4119 (OT)
  • This course meets PDU requirements for NBCOT(4 PDUs)
  • CIAO is an IACET Approved Provider of CEUs
  • 6.0 PT/PTAs in AL, AR, TX(#42796A), KY(#158-IPKPTA-08)
  • 4.0 PT/PTAs in LA (LA PTs maximum admin. hours is 4.0)
  • 6.0 hours OT/COTAs, SLP/SLPAs, PT/PTAs (unless otherwise noted)
  • This course is listed for 0.6 CEUs (6 hours) on ASHAs CE Registry
  • 9 hrs. OT/COTAs, PT/PTAs in FL (#CP80912589)(CE Broker #20-200644)

Contact hours applied for:

  • PT/PTAs in TN
  • PT/PTAs in

The assignment of AOTA CEUs does not imply endorsement of specific course content, products, or clinical procedures by AOTA.


CIAO is recognized on the NBCOT Provider Registry (meets PDU requirements for NBCOT)


CIAO is accredited by the International Association for Continuing Education and Training (IACET). CIAO complies with the ANSI/IACET Standard, which is recognized internationally as a standard of excellence in instructional practices. As a result of this accreditation, CIAO is accredited to issue the IACET CEU.



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